Why Have a Website, Anyway?
A website offers many advantages over traditional types of publicity such as print ads, phone calls, and the use of catalogs or distributors. This is especially true for small businesses with limited resources. Some typical reasons for havng a website are listed below. For some others, click on the words Some Sample Sites in the left hand column. For some tips on coordinating your website with other types of publicity, click on Publicising your Site.

• Take all the space you need to tell your story
   
• Use graphics and photos to promote your product
   
• No printing expenses
   
• No mailing costs
   
• No need to 'cold call' - sells for you even when you're on vacation!
   
• Customers who want your product can use search engines to find YOU.